Southport FC Forges New Partnership with Shine Business Solutions

The Moment We Backed Southport Football Club ”

Jack Radcliffe, Managing Director of Shine Business Solutions sat down at Haig Avenue to explain their new ongoing partnership with the Sandgrounders.

“We knew Southport FC was special the first time we walked into Haig Avenue and felt the heartbeat of the place. The people, the passion, the way the club sits right at the centre of the town, it just made sense.

Shine was built on the idea that businesses deserved better: real service, real transparency, and real relationships. That’s why we answer the phone, turn up when we say we will, and fix problems before they’re problems. Service isn’t a word to us, it’s the backbone of who we are.

Partnering with Southport FC felt natural because the club mirrors our own ambition: building something strong, something exciting, something for the community. Seeing long-standing clients stay with us year after year is our proudest achievement and standing alongside the Southport supporters, who bring so much energy and loyalty, is another moment we’re incredibly proud of”

Shine x Southport FC: built on passion, driven by people, rooted in community.